PURITO is a combined word of "Purify" and "To”(comes from a Chinese character, 土 meaning “Soil”).

“Purify” means to purify their natural ingredients to create safe and clean products.

“To” means to go back to basics to strengthen and repair collapsed skin barriers.

Back to the Basics. Just like a healthy root grows a healthy tree, health is the root of glowing skin.

Dramatic short-term results are exciting, but they don’t last. With PURITO you will enjoy life-long healthy skin!

Q&A

1) How are acne scars relieve by this product?

The product contains high concentration key ingredients, Niacinamide and Centella Asiatica Extract, that relieve red and brown acne scars. They do so by combining exfoliation and UV screening. It is more effective to use the Centella Routine for skin care before bedtime.

2) What is Centella Asiatica?

Growing in warm and humid areas, Centella Asiatica has been used by tigers as a medicine since ancient times, when people noticed a tiger laying in a place where the plant was growing to heal its wound. It has since been referred to as tiger grass.

A safe natural ingredient that helps to minimize skin blemishes and pigmentation, it also minimizes the signs of irritation.

3) What is niacinamide?

Niacinamide is a vitamin B complex that is an essential element for our body. It is a safe, water-soluble ingredient contained in green vegetables and grains. The main effects are inhibition of pigmentation by decreasing melanin migration, whitening and skin barrier enhancement, slowing the aging process, pore astringent and stability to light and heat. It can thus be used regardless of day or night.

4) I have a very dry skin. How is its hydration effect?

Centella Cream is a lightweight formulation that is quick to absorb with excellent moisture retention to control inner dryness.

If you have a severe dry skin and so the skin absorbs the cream too fast and leaves a dry feeling, we recommend that you mix a few drops of natural oil, like Rose Hip Oil and Centella Cream into your serum routine.

5) Cica Cream is mostly a heavy dosage form and it blocks the pores and causes a lot of problems. Is the product also heavy?

Centella Cream is a relatively light formulation compared to regular Cica creams, and it absorbs quickly to prevent pore clogging and problems. It is safe to use if you are not allergic to some natural ingredients, as the product contains no harmful compounds. If you want to gain the full effect of Cica cream, use the product daily at any time of day. You may apply a sufficient amount before bedtime.