Slap Yo Daddy Love Meat Tender All Purpose Rub is the most popular combination of seasonings in the Slap Yo Daddy line-up of championship BBQ Rubs. The sweetness of maple and natural cane sugar combines with the spicy notes of garlic, chili powder, cumin, and pepper for a huge flavor that enhances a wide range of grilled meats. From bone sucking ribs to juicy, moist chicken and succulent, tender beef brisket, Love Meat Tender elevates your cooking to a whole new level!

Bring championship flavor to all your smoking and grilling with Slap Yo Daddy BBQ Rubs! Developed by celebrity pitmaster Harry Soo, Slap Yo Daddy BBQ Rubs have been the secret ingredient for Grand Championships across the world. To harness the potential of award wining flavor, apply liberally to both sides of your cut of meat/produce, wrap in plastic and refrigerate for two to four hours, or overnight. This will cause the rub to liquefy and penetrate meat for an unmatched tenderness and deep, rich seasoning.

Love Meat Tender loves more than meat, too, bringing mouthwatering savory goodness to vegetables, tofu, potatoes, eggs, and even popcorn! It makes an awesome substitution for regular salt and pepper. And with a two year shelf life, you can keep Love Meat Tender in an airtight container so it's always on hand. All Slap Yo Daddy bbq seasonings and rubs are even gluten free and MSG free (except for the MSG version), so everyone can enjoy your killer hogs, chops, and steaks!

Slap Yo Daddy BBQ Rubs makes artisanal barbecue seasonings from original recipes from pit master Harry Soo. They are crafted by hand in perfect proportions using only the finest and freshest ingredients, and made in the USA. There is a saying in the south that when you eat something you like, you want to go slap somebody. That's how we coined our name. Slap Yo Daddy makes food so good, you want to slap someone!