Ben Sherman
Ben Sherman is a global clothing and lifestyle brand with deep rooted heritage in shirt-making. The brand was founded in Brighton in 1963 by Arthur Sugarman, who changed his name to Ben Sherman.
Ben Sherman was an entrepreneur and a visionary. He took his love of fabric and colour and introduced it to the button down shirt that he had discovered while living in America. The rest of Ben Sherman’s story is carved into British clothing history.
Over the brand’s 50 year history it has evolved through many phases, and today, it is worn by celebrities and attracts a new, younger consumer without losing its older die-hard fans.
The brand is present worldwide and is heavily focused on building a meaningful relationship with its global fan base through social media, the World Wide Web, and its retail channels. It aims to be not only a place to buy modern and relevant product steeped in history, but a place to interact, be informed, and be inspired.