Family is not an important thing. It's everything.
That's our core belief and everything that keeps us going everyday to create the best products for parents.
Founded in 2015, we are a young start-up competing against the big guys and we’re up to change the world for parents and families. Our mission is to create the best products for parents – driven by our own personal struggle to find the right products ourselves when we became pregnant with our children. We’re sure you have experienced the same: The Baby Market is flooded either with cheap low quality products or extremely overpriced products. There must be another way we thought and decided to just do it ourselves and help millions of parents.
We also believe happy children make the world a better place - so we teamed up with B1G1 and committed to donate educational tools for 5 children for each backpack sold. Let's make the World a better place together.