L'Oreal Paris Superior Preference Fade-Defying + Shine Permanent Hair Color, 6R Light Auburn, 1 kit Hair Dye

Pack of 1
6R Light Auburn
Since 1973, L’Oreal Superior Preference has been our gold standard in permanent hair color – delivering extraordinary shine and luminous hair color that lasts and lasts. What makes Superior Preference hair color so special is our unique Fade-Defying Color and Shine System that pairs our translucent gel formula with our famous Care Supreme Conditioning treatment. The end result is beautifully crafted, long lasting hair color with depth and dimension. Available in over 50 luminous shades so you can find your own signature color.

From the manufacturer

Feature & Benefits

permanent hair color, permanent hair dye, at home hair color, how to color your hair at home

Luminous Hair Color

Our gold standard of luminous color uniquely blended to give multi dimensional color.

permanent hair color, permanent hair dye, at home hair color, how to color your hair at home

Shine System

Formulated with golden camelina oil, antioxidant vitamin E and, a UV filter for silky hair.

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Long Lasting Hair Color

Fade-defying for up to 8 weeks. Made with hi tenacity dyes. Color that lasts.

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Expertly Crafted

In over 50 luminous shades so find your own signature color

How to Color Your Hair at Home

What is the difference between L’Oreal Preference and L’Oreal Excellence hair color?

Preference and Excellence are permanent hair colors. Excellence provides 100% gray coverage with triple protection that seals, replenishes and conditions your hair. Preference is a gorgeous fade defying color with incredible dimension and luminosity.

How do I prevent the color fading from my hair after dying it?

We suggest shampooing with our Elvive Color Vibrancy Nourishing Shampoo and Conditioner to care for your hair.

Does it include the gloves and brush?

This kit includes gloves, tint/color, and developer with applicator, conditioner and instructions. No brush included!

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