As stated above, the side with the most amount of light will become reflective! Therefore, the effect of any reflective, privacy enhancing window film will greatly depend on the lighting conditions. This is why the privacy-effect works so great during the day, and almost not at all at night, because the sun usually makes the exterior of your building much, much brighter than the interior of your building. At night, you will most likely have your room well-lit and the outside will be much darker, making it easy for people to see in and hard for you to see out. However, coupled with the use of curtains or blinds for night-time privacy, the reflective property of this window film is perfect for windows that face directly into the sun and are exposed to extreme sunlight!

Not only does the Premium Gold Color window film provide great daytime privacy, but it also has excellent heat rejecting properties that keeps the interior of your home or office building cool. The reflective gold tint literally adds a sense of coolness merely not with its color but with its functionality by blocking hot solar rays from entering through your window. It also rejects about 99% of the UV rays, helping to reduce fadings on your precious furniture or other UV sensitive belongings. Promote a more environmentally aware lifestyle by reducing cooling costs. By maintaining your room at a cool, moderate temperature, you can reduce energy usage and help create a greener world.