About Us
A few years back while our founder, Kyle Groth, was lacing up for the day ahead, his right shoelace decided it was it’s time to go home to the Big Shoebox in the Sky (and it broke unexpectedly).Searching for a replacement lace, Kyle went into an upscale shoe store. No dice. They told him they “don’t sell just the laces”. What? Why not sell just the laces?Just then, a tiny hole in the world of fashion opened up and Whiskers was born to fill it.Whiskers are premium colored laces for the rebellious person with feet in all of us. And you don’t have to buy a boring pair of shoes to get them.