Who We Are?
Mirah Belle Naturals was conceptualised because of a genuine concern about the number of synthetic chemicals in commercial skin care products and the possible adverse effects these chemicals were having on us, our children and our planet.
The Science Behind It
The Environmental Working Group (EWG) found the carcinogen (1,4-dioxane) in 28% of all personal care products. The Organic Consumers Association (OCA) found the same chemical in more than 40% of products labelled “natural.” This includes shampoos, soaps, and body firming and anti-aging lotions.
Take note: The carcinogen (1,4-dioxane) isn’t listed on product labels.
Aside from wanting to avoid exposure to potentially harmful chemicals during cancer treatment, natural products tend to be milder on the skin — which can become especially sensitive while undergoing rounds of chemotherapy and radiation. The European Union has outlawed 1328 product toxins, whereas the U.S. has banned a mere 30. Parabens are known to weakly mimic estrogen in certain situations which gained them the description “endocrine disruptor.” In 2004, the Journal of Applied Toxicology published a study in which researchers found parabens in breast cancer tissue. In 2006, paper published by the International Association for the Research of Cancer (part of the World Health Organization), classified perennial use of talc based body powder as a human carcinogen.
The Company
The company has its manufacturing facility in Gurugram, India. The facility is licensed by the Haryana State Government. We have our own Microbiology lab where the formulations are developed (physical, chemical & microbial testing.)
The entire ranges of Products - from the ingredients to the packaging - are inspired by nature.