Knog: Unboring Things
You could call this Knog's design philosophy. Both verb and noun, it’s the beginning of their process, and the end result. They seek out what is boring, inconvenient, ugly etc and re-think how these simple - or complex - products look, feel and function. The famously simple Oi bell, launched on Kickstarter, and the modular PWR range are examples of that spectrum of design. In short, Knog is more into revolution than evolution, shock and awe more than “aww”.